Picking a new color is exciting — and a little daunting. Our colorists break down how to choose a shade that flatters your skin tone, suits your lifestyle, and grows out gracefully.
Start with your undertones
Cool, warm, or neutral undertones are the single biggest factor in whether a color feels harmonious. We assess yours in natural light before recommending a direction.
Think about upkeep
A dramatic change looks stunning on day one — but be honest about how often you can come in. Lived-in techniques like balayage stretch the time between visits beautifully.
Bring inspiration
Photos help enormously, even imperfect ones. They tell us what you are drawn to so we can tailor a formula that works on your hair.