Choosing the Right Shade: A Colorist's Guide
Picking a new color is exciting — and a little daunting. Our colorists break down how to choose a shade that flatters your skin tone, suits your lifestyle, and grows out gracefully.
Start with your undertones
Cool, warm, or neutral undertones are the single biggest factor in whether a color feels harmonious. We assess yours in natural light before recommending a direction.
Think about upkeep
A dramatic change looks stunning on day one — but be honest about how often you can come in. Lived-in techniques like balayage stretch the time between visits beautifully.
Bring inspiration
Photos help enormously, even imperfect ones. They tell us what you are drawn to so we can tailor a formula that works on your hair.
5 Ways to Make Your Color Last Longer
You invested in a gorgeous new color — here is how to protect it. Our colorists share their top tips for keeping your shade vibrant between visits.
1. Wait 72 hours before your first wash
Freshly colored hair needs time for the cuticle to seal. Give it three days and your color will hold dramatically longer.
2. Switch to sulfate-free shampoo
Sulfates strip color fast. A gentle, color-safe cleanser is the single best upgrade you can make.
3. Turn down the heat
Hot water opens the cuticle and lets color escape. Rinse cool, and your tone stays truer.
4. Book a gloss between full-color visits
A 45-minute gloss refreshes tone and adds shine — the perfect mid-cycle pick-me-up.
5. Protect against the sun
UV fades color just like it fades fabric. A leave-in with UV protection keeps highlights from going brassy.
The Blowout Guide: Salon-Smooth Hair at Home
A great blowout is equal parts product, tools, and technique. Here is how our stylists get that bouncy, long-lasting finish — and how you can recreate it.
Start with the right prep
Towel-dry until damp, not dripping, then work a heat protectant through mid-lengths and ends.
Section, section, section
Patience is everything. Clip hair into four sections and dry one at a time for a smoother, faster result.
Finish cool
Hit each section with the cool-shot button to lock the shape. It is the secret to a blowout that survives the day.
Short on time? Book a professional blowout and let us do the work.